Feb 24, 2009

Travel Industry Adopts TripIt Open Itinerary Platform

More than 100 developers sign up for the TripIt API in the first 30 days

SAN FRANCISCO, February 24, 2009 --Online travel itinerary and trip planning service TripIt (www.tripit.com) announced today that more than 100 developers have already signed up for the TripIt API in the first thirty days since its launch. The TripIt API is the first and only way for applications to access a traveler’s complete travel itinerary regardless of where that travel was booked.

The rapid adoption of the TripIt API reflects the travel industry's pent-up demand for gaining access to consolidated travel data. TripIt is a free and open service that combines all of a traveler's trip details from across hundreds of online travel sites, travel agencies, corporate booking tools and other sources. With the new TripIt API, third parties can now access travel itineraries using Web 2.0 technologies that are simple, open and secure.

TripIt's new API is recognized as a significant future direction for travel distribution in PhoCusWright's "2009 Technology Trend Predictions" to be published in March. "The new itinerary tools have the potential to free users from the tight controls/limitations of the traditional GDS PNR. This will expand the flexibility (and the depth and breadth) of available content," writes Bob Offutt, Senior Technology Analyst at PhoCusWright.

Similar to the way the Google Maps API has fueled thousands of apps based on mapping, the TripIt API is paving the way for innovative travel apps. Expense, mobile, and social networking are just a few examples that rely on travel itinerary data, and these are the first apps to launch with the TripIt API (www.expensd.com, www.approposmobile.com/flighttrackpro, www.whereivebeen.com). More than one hundred apps using the TripIt API are in development, including new services for ground transportation, travel insurance, destination activities, travel search and more.

"Integration with TripIt's API was easy and it makes TravelTracker even more useful," commented Scott Silverman at Silverware Software (www.silverwaresoftware.com/TravelTracker.html). "Now our travelers can have their travel details automatically synched from their TripIt Itineraries onto their iPhones. TripIt's well-designed interface was a perfect match for TravelTracker."

"Developer response to our API has exceeded our expectations," commented Scott Hintz, co-founder and VP Business Development at TripIt. "Like with Apple's iPhone, opening the platform to third-party developers results in a variety of applications that help make the travel experience better, and that's really what TripIt is all about."

The TripIt Developer Center is at www.tripit.com/developer.
About TripIt

TripIt helps people organize their travel plans no matter where they book—including on more than 350 websites. Travelers just forward their travel confirmation emails to plans@tripit.com and automatically get a master itinerary with all their plans, plus daily weather, local maps, city guides and more. It’s easy to access TripIt from a mobile device or personal calendar—or from a blog, LinkedIn or Microsoft Windows Live. It’s also easy to share and collaborate on TripIt itineraries with friends and colleagues. TripIt is growing quickly and has raised $6.1 million from investors, including O'Reilly AlphaTech Ventures, European Founders Fund and Sabre Holdings. TripIt has also received honors from Mashable, PhoCusWright, TechCrunch, Travel + Leisure and other top travel and Web 2.0 organizations. More at http://www.tripit.com/.